Privacy Policy
Effective Date: 13/02/25
1. INTRODUCTION
Lead Genera Ltd (“we”, “us”, “our”) operates this landing page on behalf of A.P Roofing and Gutters (“Client”). We respect your privacy and are committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store, share, and protect personal information when you visit or submit information through this landing page.
2. DATA CONTROLLER
A.P Roofing and Gutters is the data controller for personal data collected via this landing page.
Ben Arthur trading as A.P Roofing and Gutters
Registered Address: Bonwycks Lodge Farm, Ifield Wood, Ifield, Crawley, England, RH11 0LE
Email: info@aproofingsussex.co.uk
Telephone: 01293735965
Lead Genera Ltd acts as a data processor on behalf of A.P Roofing and Gutters in relation to this landing page.
Lead Genera Ltd
Registered Address: Lead Genera, Floor 2, 5 Queen Street, Norwich, NR2 4SG
Email: info@leadgenera.com
3. WHAT PERSONAL DATA WE COLLECT
We may collect personal data you provide when you interact with our landing page, such as:
– Name
– Email address
– Phone number
– Postcode
– Roofing requirements / message
We may also collect technical data, such as:
– IP address
– Browser type and version
– Device information
– Site usage data (where cookies/analytics are used)
4. HOW WE COLLECT YOUR DATA
We collect personal data:
– When you complete and submit a form on this landing page
– Through cookies and analytics tools (if enabled)
– Through server logs and technical interactions with the site
5. HOW WE USE YOUR DATA (PURPOSES)
We use your personal data to:
– Pass your enquiry to A.P Roofing and Gutters so they can respond to your request
– Contact you in relation to your enquiry
– Improve the performance and effectiveness of this landing page
– Prevent fraud and protect the security of the site
6. LAWFUL BASIS FOR PROCESSING
Under the UK General Data Protection Regulation (UK GDPR), we rely on the following lawful bases:
– Legitimate Interests: responding to enquiries and operating the landing page effectively
– Contract: where processing is necessary to take steps at your request prior to entering into a contract
– Consent: for non-essential cookies and any marketing communications (where applicable)
7. COOKIES AND TRACKING
This landing page may use cookies and similar technologies to:
– Ensure the website functions properly
– Measure website traffic and performance (e.g. analytics)
Where non-essential cookies are used, you will be asked for consent (where legally required).
8. WHO WE SHARE YOUR DATA WITH
We may share your personal data with:
– A.P Roofing and Gutters (so they can contact you and provide services/quotes)
– Service providers who help us run the landing page (e.g. hosting, CRM systems, analytics providers)
We do not sell your personal data.
9. INTERNATIONAL TRANSFERS
Some of our service providers may process data outside the UK. Where this occurs, we will ensure appropriate safeguards are in place (such as UK adequacy regulations or standard contractual clauses).
10. DATA RETENTION
We keep personal data only for as long as necessary to fulfil the purposes set out in this policy, including:
– Responding to enquiries
– Maintaining records for business and legal purposes
11. SECURITY
We use appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, misuse, alteration, or disclosure.
12. YOUR RIGHTS
Under UK GDPR, you have the right to:
– Request access to your personal data
– Request correction of inaccurate data
– Request erasure of your data (in certain circumstances)
– Object to processing (in certain circumstances)
– Request restriction of processing (in certain circumstances)
– Request data portability (in certain circumstances)
– Withdraw consent at any time (where processing is based on consent)
– Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise your rights, contact: info@leadgenera.com
13. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated Effective Date.